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Xbox CEO Asha Sharma now calls Project Helix a 'family of devices'Image Source: TheVerge

Xbox CEO Asha Sharma now calls Project Helix a ‘family of devices’

George Tsagkarakis 2 min read
Contents 5 sections
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Microsoft’s next Xbox was announced as a console. Singular. That’s not what the person running Xbox is saying anymore.

Asha Sharma, who took the top job at Xbox earlier this year, described Project Helix as a “family” of devices. That’s a meaningful shift from the March announcement, when Helix arrived as the codename for Microsoft’s “next generation console” and the phrasing seemingly implied one box.

What she said, and what she dodged

“We’ve been hard at work on a great next generation and a great family of devices for Helix, and we’ll share more soon,” Sharma said.

The context matters. She gave that answer after being asked whether Helix will be a discless console. She didn’t answer the disc question. But this week Microsoft announced a program for digitizing your physical games, which is the kind of timing that tends to answer questions on its own.

The AMD deal already pointed this direction

Back in 2025, Microsoft and AMD announced a “strategic multi-year partnership” to work together on “a portfolio of devices,” and that portfolio explicitly included Microsoft’s next-generation console. Portfolio. Family. The vocabulary has been consistent for a while now, even if the March framing wasn’t.

So it seems likely the two companies are also partnering on this family of Helix devices in some way.

The third-party rumor nobody is killing

There’s a rumor that third parties will be able to sell Project Helix devices of their own. Jason Ronald, Xbox’s VP of next generation, didn’t exactly deny it. What he wrote was: “Project Helix will be available as a 1st party Xbox console.”

Read that sentence carefully. “Available as a 1st party Xbox console” is not the same as “available only as a 1st party Xbox console.” Denials usually contain the word no.

Don’t plan your 2026 around this

It’s unclear when Project Helix might actually launch. In February, shortly before Sharma’s surprise appointment to the top job at Xbox, AMD hinted that it would be ready to support a launch of Microsoft’s next-generation Xbox in 2027. And at a conference in March, Ronald said Helix wouldn’t reach alpha until 2027.

Alpha in 2027. That’s the number worth holding onto, because hardware that hits alpha in 2027 does not ship to your living room that same year in any normal timeline.

Helix will be able to play PC games, which is the one concrete capability on the table right now. Everything else is a word change from “console” to “family” and a VP declining to say no. If you’re deciding whether to buy a Series X today, nothing here should stop you.

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George Tsagkarakis

George Tsagkarakis, known as Staycalm4now is a professional author in the crypto gaming industry since early 2018. He has experienced all the growth of Blockchain Gaming and helped multiple projects achieve their goals and established a player base. He is the co-founder of egamers.io and now the Founder and owner of CryptoGames.gg He is also the COO of MyStage, an…

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