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Action Adventure Casual Free to Play

My Lovely Planet

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About My Lovely Planet

What is My Lovely Planet?

My Lovely Planet is a mobile match-3 puzzle game that plants real trees. The studio's claim for it is the first mobile game that protects the Earth, and the mechanism is direct: for every tree planted inside the game, a tree is planted in the real world. From January 2023 to April 2025 the studio and its partners planted more than 375,000 trees. Since May 2024 it has funded an agroforestry project near Amber Mountain in Madagascar with the NGO Graine de Vie, where 200,000 trees were planted in the first year.

How to play

The game itself is a conventional and deliberately accessible one: puzzle levels, challenges against friends, and rewards for playing. The match-3 genre is among the most played on mobile, which gives the cause behind it a wide audience. It is free on both the App Store and Google Play, and the studio reports around 25,000 monthly active players. Ocean clean-up sits alongside tree planting as the second cause the game funds.

Backing and token

My Lovely Planet came through the Ubisoft Entrepreneur Lab and is powered by Ubisoft's programme. It won the international "Unity for Humanity" prize, and Google selected it among its top Play Store apps for 2025 in the We Are Play campaign. My Lovely Coin ($MLC) is the utility token behind the ecosystem, positioned by the studio as a green token, with a whitepaper and roadmap published openly.

Our verdict

My Lovely Planet is a mobile match-3 puzzle game with a reforestation programme attached to its progression rather than to its rules. Clearing levels accumulates Dewdrops, and the French studio says that when you plant trees in the game it plants trees in the real world, through NGO partners such as Graine de Vie in Madagascar and Veritree in Kenya. The blockchain layer sits beside the puzzle, not inside it: My Lovely Coin is an ERC-20 token on Polygon with a fixed 350 million supply, used for in-game purchases, unlocking content, staking to generate the off-chain Diamond currency, and voting on which NGOs draw from an environment treasury funded by a share of revenue.

The puzzle game stands alone: it is ad-free, works offline, and asks nothing of a wallet. The friction is familiar free-to-play friction: move-limited levels that tighten sharply and nudge toward boosters, and a staking loop with a real dollar floor before Diamonds convert back to MLC, which puts the token side out of reach of casual players. The environmental claim also rests on the studio's own reporting.

It suits puzzle players who want a charitable side effect. It is a poor fit for anyone expecting play-to-earn income.

This is our own editorial assessment. We do not score games — ratings come from players.

What we checked and when

Status
Live The game was online and active when we last checked it.
Last checked

My Lovely Planet pros and cons

What we like

4 pros
  • Already released and playable on the App Store and Google Play
  • Built around match-3, one of the most popular mobile game genres
  • Environmental protection is the stated mission behind the games
  • Roadmap to expand into additional games with other popular gameplay styles

What to watch

2 cons
  • My Lovely Coin ($MLC) is the ecosystem's utility token, and its value can move with the market
  • The tree-planting claim rests on the studio's own reporting

Frequently Asked Questions

How do I start playing My Lovely Planet?
Download the free My Lovely Planet app from the App Store or Google Play and start clearing match-3 puzzle levels right away. No crypto wallet or token purchase is needed to play, and levels can be played offline.
How do players earn in My Lovely Planet?
Completing levels, Scenes and Collections awards in-game coins and Dewdrops, and holders can stake MLC to generate the off-chain currency Diamonds. Diamonds can be converted back into MLC once a player has at least $100 worth of MLC staked.
What is the MLC token used for?
My Lovely Coin (MLC) is the project's utility token, launched on Polygon in June 2024, and holding it unlocks rewards, exclusive content and contests. It also gives holders a vote on which NGOs receive support from the Environmental Treasury.
Do I need a crypto wallet or an account?
A wallet is optional: the puzzle game itself is a standard mobile app that anyone can install and play. You only need a wallet if you want to hold, stake or convert MLC.
Is My Lovely Planet still active, and is it worth playing?
Yes, the game is live on both mobile stores and the team continues to run token buybacks and burns, including a 120 million MLC burn at the start of 2025. It is worth trying if you like match-3 puzzles and want real-world impact, since the studio funds real tree planting through NGO partners.

Token

MY-LOVELY-PLANET

My Lovely Planet

NFT Collection

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Base·Gaming·Created Jun 2024·Collection offers·Rarity ranked
Owners
52
Items
110
Royalty
7.9%
24h
7d
30d
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"Volume / day" divides each period's total volume by its length, so 24h is directly comparable to a 7d or 30d daily-average. If the 24h rate is higher than the 30d rate, the collection is heating up.
Momentum — volume per day
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Floor price · last 87 days
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0.000 0.000 0.000 0.000 Aug 10 Sep 22 Nov 5
Source: our own daily archive

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